Lead Generation with Social Media

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Lead Generation with Social Media

Course Overview

Course Title

Lead Generation with Social Media

Course Objectives

By the end of this course, you will be able to:

  • Develop an effective workable inbound marketing plan customised for your business needs.
  • Improve content curation strategies across various social media platforms.
  • Close sales effectively using the right digital skills and framework.
  • Measure the effectiveness of your marketing strategies using digital tools.

Lead Generation with Social Media

Course Content

Analyse social media platforms

  • Identify the suitable social media platforms that build brand awareness and nurtures relationships with your potential customers.

Develop social media strategies and productivity

  • Develop social media marketing funnels to churn leads into sales
  • Analyse the performance of social media management campaigns
  • Improve social media engagement for your business

Set up and implement for Inbound Marketing with Social Media Strategies

  • Learn to plan and implement inbound marketing strategies according to the customer journey map
  • Improve your organisation’s overall marketing strategy

Develop communication responses on social media platforms

  • Develop a plan to increase customer loyalty based on organisation-wide policies and guidelines
  • Plan your next Advocacy Campaign by following essential steps

Develop content on social media platforms

  • Learn tips and techniques to curate engaging content
  • Use a web-based software to create visual content with beautiful templates
  • Develop marketing content for social media purposes

Manage social media content for advertisement

  • Understand the processes involved in content creation and curation
  • Plan and schedule a content calendar for different channels
  • Align your budget with your marketing goals

Manage inbound marketing activities to achieve goals

  • Build Inbound marketing activities to convert prospects to leads
  • Ways to improve your inbound marketing strategy

Lead customers through decision-making process

  • Understand processes involved in converting prospects into leads
  • Guide customers through the customer decision processes
  • Nurture leads through sales automation

Evaluate and optimise the ads performance

  • Measure social media ROI for better performance
  • Review and analyse customer behaviours, interests and demographics

Monitor marketing strategy implementation

  • Monitor and review organisations’ inbound marketing strategy implementation and effectiveness in generating leads and conversions

Digital Tools used for learning

  • Facebook
  • LinkedIn
  • Google Ads
  • ActiveCampaign


You are encouraged to bring your own laptop and charger to class. However, one will be provided if necessary.

  • Minimum GCE ‘O’ Level English D7 or Workplace Literacy at WPL Level 5 or above (any 2 from the 4 WPL SOAs); and Workplace Numeracy at WPN Level 5 or above.
  • Ability to use Windows and/ or Mac OS
  • Ability to use Word Processing and Excel
  • Basic awareness of software systems and applications


Participants who fulfil all requirements will receive a Statement of Attainment (SOA) issued by the SkillsFuture Singapore (SSG).

Course Feature

Course Feature

Course Provider: AGB Education Centre Pte. Ltd.
UEN: 200810205H
Course Reference Number: TGS-2021002714
Mode Of Training: Classroom
Funding Validity Period: 19 Feb 2021 – 18 Feb 2023

Lead Generation with Social Media

Singaporean 40 yrs and above$945.35
Singaporean 21-39 yrs / PR$1456.35
Duration6 Days

Available in: English

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Contact Us On Whatsapp

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+65 6255 5584

Based on 71 reviews
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Devaghi ATDevaghi AT
00:35 15 Aug 22
The trainers were very Knowledgeable n conducted the session to participants understanding. Friendly n approachable. Motivational approach during practicals. I benefited from Course. Tq, trainers.
Mohd IqbalMohd Iqbal
09:58 24 May 22
My Food and Hygiene course here was superb! Instructor is very helpful to ensure you understand the importance of Cleanliness and Safety in the kitchen. I highly recommend Coursemology.
02:58 12 May 22
Attended the Food Hygiene course at vision exchange. The course sign up and payment process was fast and simple. The instructor was fun and engaging and helpful. Highly recommend this place if you want to get your food hygiene cert.
Joey GanJoey Gan
09:29 24 Apr 22
My sister and I had many questions about the different courses. The staff present including the boss Mr Wee were very patient and friendly to help us. The centre at Toa Payoh was also easy to get to and centre facilities were kept clean and tidy. We have a very good experience.
ting siongting siong
06:05 19 Apr 22
The trainer is patient and able to explain food hygiene and safety concept clearly. She demonstrated the hand cleaning techniques, share industry practices and safety standards with participants.A good training indeed.

Coursemology is an online course directory, listing short courses in Singapore to provide information on WSQ courses and SkillsFuture Subsidy to corporates and individuals. We do course listing for training providers in Singapore to improve your employability via skills upgrading and job skills upskilling through skills development courses.

About Us

Training Locations

Olympus Learning Academy

Blk 190 Toa Payoh Lorong 6, #02-514
Singapore 310190

2 Venture Drive Vision Exchange, #07-23 Singapore 608526

NTUC Income Tampines Junction, 300 Tampines Avenue 5 (Opposite Our Tampines Hub) #07-05 Singapore 529653

Mon to Sun : 8:30am to 6:00pm
Closed on Public Holidays