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Business Visual Content Creation with Generative AI Tools

Use generative AI tools to create compelling visual content. This WSQ‑certified course helps you craft professional visuals for marketing.

Business Visual Content Creation with Generative AI Tools

Available locations

No location has been published for this course yet. Please contact us if you need a specific venue.

Course Introduction Course Outline Requirement
Course Introduction

Course Overview

The Business Visual Content Creation with GenAI Tools course provides training for individuals and professionals interested in leveraging emerging AI technologies for content creation. Participants will explore practical applications of Generative AI, from concept development to final production. They will go through hands-on exercises to apply their skills, learning to create compelling visual content for business needs using a variety of AI tools and platforms.

Who Should Attend

  • Marketing and Social Media Professionals
  • Business Owners and Entrepreneurs
  • Content Creators and Digital Marketers
  • Communication and Public Relations Specialists
  • Individuals interested in leveraging AI for creative or business purposes

Training Setting

Our course is conducted in a classroom setting, providing an interactive and engaging learning experience.

Course Outline

Course Objectives

This course provides the relevant knowledge and skills needed to create and manage business-oriented visual content using Generative AI tools effectively and ethically. Upon completion, participants will be able to:

  • Understand and apply principles of AI ethics and copyright in content creation.
  • Facilitate research into emerging content creation methods and tools.
  • Manage concept creation and partnerships with external content creators and vendors to achieve content requirements.
  • Produce the required content in alignment with stakeholders' requirements using AI Tools.
  • Liaise with relevant stakeholders during the testing and implementation of content to ensure that content is aligned with their artistic vision.

Course Outline

  • Topic 1: Emerging Trends and Trending GenAI Tools in Visual Content Creation
  • Topic 2: AI Ethics and Copyright

Topic 3: How to Develop Concept and Ideas for your Still Images and Video Project Using GenAI Tools

  • Partnerships with External AI Content Creators and Vendors

Topic 4: Smartphone Photography and Videography Techniques

  • Camera Basics
  • Capturing the Perfect Angle

Topic 5: Basics of Prompting for AI Tools

  • What Is Prompting and Why Is It Important In AI?
  • Crafting Clear and Effective Prompts for Different AI Tools

Topic 6: Best Practices for Optimizing Results From AI-Generated Content

Topic 7: Image Generation with GenAI Tools

  • ChatGPT
  • Leonardo.ai
  • Microsoft Designer
  • Canva

Topic 8: Video Creation Using TikTok on the Smartphone

  • Video Creation Process
  • Video Creation Technique
  • Video Editing Technique

Topic 9: Video Creation Using Capcut on the Smartphone and Laptop

  • Using Capcut on the Smartphone
  • Dreamina from Capcut
  • Video Creation Technique
  • Basic Video Editing Technique

Topic 10: Involving Stakeholders in the Content Testing and Implementation Process

Certification & Validity

Upon successful completion of all assessments, participants will receive a Statement of Attainment (SOA) issued by SkillsFuture Singapore (SSG).

Requirement

Pre-requisites

Admission requirements:

  • At least a GCE 'N' Level graduate or a Workplace Literacy Level 5 or higher
  • At least one year of working experience in a role that uses computers at work

Learners who do not meet the education qualification requirements, but have at least 3 years of relevant working experience can be admitted on a case-by-case basis subject to approval by the Management Representative

Upcoming classes

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