Business Writing Course

Business Writing Training Content

• Introduction
  – Importance of effective business writing skills
  – Common errors to avoid
  – Defining the purpose of your message
• Avoid making assumptions
  – Choose concrete and familiar words
  – Beware of obsolete and flowery languages
  – Put action in your verb
• Clarity and word choice
  – Eliminate unnecessary jargon
  – Choose the language that achieves your goal (of writing)
• Style and tone
  – Writing with a ‘YOU’ attitude – what it means to be focused on your reader
  – Be empathic, sincere, tactful and thoughtful
  – Confidence in a polite tone
• Writing concisely
  – Eliminate redundant and wordy expressions
  – Include only the relevant information
  – Avoid unnecessary repetition
• Usage of proper grammar
  – Learn to do proper content editing
  – Choose the correct words and phrases
  – Proofreading
• Building rapport with your reader
  – How to empathise with your customers
  – Build trust and relationship through your writing
  – Improve your credibility through your style of writing
• Format in Business Writing
  – How to write proper subject lines
  – Improve readability for your audience
  – Use appropriate sentence structure and paragraphs
• Correct writing style
  – Writing up, across and down
• Ensure completeness
  – Provide only the necessary information
  – How to tend to queries when you do not have all the answers
  – Go the extra mile