Shopee Seller Course – Shop Setup, Marketing, Operation & Analytics
 | 3 Days Course |
 | SkillsFuture Credit Eligible |
| PSEA and UTAP Eligible |
- Course Overview
- Course Outline
- Requirements
- FAQs
Course Objectives
This Shopee seller course is designed to equip participants with the essential skills to successfully set up and manage an online shop on Shopee. Through this course, learners will develop detailed e-commerce campaigns, leveraging Shopee’s powerful built-in marketing and analytics tools. Shopee stands as one of the largest and most dynamic online marketplaces in Southeast Asia, making it a prime platform for businesses to thrive.
Many traditional SMEs and start-ups in Singapore face challenges in reaching customers and effectively selling online. Instead of investing significant time and resources into building and marketing a standalone website, businesses can leverage the existing customer base of established online platforms like Shopee.
This Shopee course empowers participants to:
- Develop detailed e-commerce campaigns specifically tailored for online platforms such as Shopee, utilising their integrated marketing and analytical tools.
- Gain the flexibility to focus on Shopee during the workshop, enabling them to establish real, actionable plans for their e-commerce presence immediately after the course.
- Acquire the knowledge and strategies on how and where to ethically source the best products for their Shopee store, ensuring a competitive edge.
- Comprehend the end-to-end process of becoming a successful Shopee seller, from initial shop setup to advanced marketing and operational strategies.
- Boost their digital marketing skills and enhance their career prospects within the rapidly growing e-commerce sector.
Mode of Training
This course is conducted in person, in a classroom setting, providing an interactive and engaging learning experience.
Duration
3 Days (24 Hours)
Available in
This course will be conducted in English.
Course Funding Options
Funding Eligibility Criteria
| Individual Sponsored Trainee | Company Sponsored Trainee |
| Singapore Citizens or Singapore Permanent ResidentsFrom 1 October 2023, all attendance-taking for SkillsFuture Singapore’s (SSG) funded courses must be done digitally via the Singpass App. This applies to both physical and synchronous e-learning coursesTrainee must achieve at least 75% attendanceTrainee must pass all prescribed tests/assessments and attain 100% competencyWe reserve the right to claw back the funded amount from trainee if he/she does not meet the eligibility criteria | Singapore Citizens or Singapore Permanent ResidentsFrom 1 October 2023, all attendance-taking for SkillsFuture Singapore’s (SSG) funded courses must be done digitally via the Singpass App. This applies to both physical and synchronous e-learning coursesTrainee must achieve at least 75% attendanceTrainee must pass all prescribed tests/assessments and attain 100% competencyWe reserve the right to claw back the funded amount from trainee if he/she does not meet the eligibility criteria |
Funding Types
| Individual Sponsored Trainee | Company Sponsored Trainee |
| SkillsFuture:Eligible Singapore Citizens can use their SkillsFuture Credits to offset course fee payable after funding UTAP: This course is eligible for Union Training Assistance Programme (UTAP)NTUC members can enjoy up to 50% funding (capped at $250 per year) under UTAP PSEA:Eligible Singapore Citizens may utilise their Post-Secondary Education Account (PSEA) fund to offset course fees | SkillsFuture Enterprise Credit (SFEC):Eligible employers can use their SFEC to offset up to 90% of out-of-pocket costs for supported programmes and courses Absentee Payroll (AP) Funding: $4.50 per hour, capped at $100,000 per enterprise per calendar yearAP funding will be computed based on the actual number of training hours attended by the trainee |
Selling on Online Marketplaces – Ecommerce Platform Setup, Marketing Strategies, Operation and Analytics
Course Duration: 3 Days (24 Hours)
Course Provider: Cantley Lifecare Pte Ltd
Course Reference Number: TGS-2021002777
UEN: 201703024G
Funding Validity Period: 25 Feb 2021 to 24 Feb 2027
Internal Course ID: 2130
Mode of Training: Classroom
Shopee Seller Course Content
This Shopee seller course provides a comprehensive learning experience, guiding you through every critical aspect of establishing, marketing, operating, and optimising your online store on Shopee.
| No | Module | Details |
| 1. | Why Ecommerce | Why should you be going into ecommerce?Building the business case – budgeting, projections, and acumenChoose the right platform partner: Why should you sell on Shopee |
| 2. | Setting Up Your Shopee Shop | Set up your business’s presence and users on ShopeeSet goals, budgets, routines, and activities for your Shopee businessHandle platform transactions and feesShip out customers’ orders in the system |
| 3. | Ecommerce Marketing | List products effectively to increase sales on ShopeeEmploy marketing tools on ShopeeManage the company’s social media presence in relation to the ecommerce efforts |
| 4. | Improving Your Ecommerce Business | Track conversion rates and the success of online marketing campaignsRefine ecommerce campaign goals, targets, and tactics |
Mode of Assessment
- Assessment Mode: Open-Book Summative
- Assessment Methods and Duration:
- Practical Performance (Individual Project ) – 1 hour
- Written Assessment – 1 hour
Certification
Participants who are assessed as Competent will receive a Statement of Attainment (SOA) issued by SkillsFuture Singapore (SSG).
Minimum Entry
- At least 1 GCE ‘N’ Level Pass
- Have at least 1 year of working experience in a commercial company (preferably in sales and marketing)
- Be proficient users of either a Windows or Apple laptop
- Be able to read, write and speak English at WSQ Workplace Literacy (WPL) Level 4
- Be able to manipulate numbers at WSQ Workplace Numeracy (WPN) Level 4
- Learners who do not qualify in terms of education but have the relevant working experience will be admitted on a case-by-case basis, subject to approval by the Management Representative (MR)
Attire
Comfortable and smart casual attire is recommended for this course.
Who Should Attend
This Shopee seller course is ideal for:
Anyone interested in leveraging the power of e-commerce to reach a wider customer base in Singapore.
Aspiring entrepreneurs and business owners looking to establish an online presence on Shopee.
Existing online sellers who wish to optimise their Shopee shop’s performance and marketing strategies.
Individuals seeking to acquire in-demand e-commerce skills to enhance their career prospects.
Marketing professionals aiming to understand Shopee’s platform for effective digital campaigns.
Frequently Asked Questions About Shopee Seller Courses in Singapore
What will I learn in this Shopee seller course?
This Shopee seller course covers everything from setting up your shop, listing products effectively, employing Shopee’s marketing tools, managing operations, and analysing sales data to refine your strategies. It’s a holistic approach to becoming a proficient Shopee course graduate.
Is this Shopee course eligible for SkillsFuture Credits?
Yes, this Shopee course is eligible for SkillsFuture Credit. Singapore citizens can utilise their SkillsFuture Credits to offset the course fees, making it an affordable opportunity to gain valuable e-commerce skills.
What kind of support does Shopee provide for sellers?
Shopee offers various support mechanisms for sellers, including Seller Centre resources, Shopee University tutorials, and a dedicated customer service team. This Shopee seller course will guide you on how to best leverage these resources to your advantage.
How can I improve my product visibility on Shopee?
Our Shopee course provides in-depth strategies for increasing product visibility, including optimising product listings, utilising Shopee Ads, participating in campaigns, and engaging with buyers. You’ll learn the techniques to make your products stand out in a competitive marketplace.
Will this course help me with sourcing products for my Shopee store?
Yes, this Shopee seller course includes valuable insights and strategies on how and where to source products, helping you identify profitable niches and reliable suppliers for your Shopee store.
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| FULL COURSE FEE (Non Singaporeans and Singaporeans Below 21) | $1,013.70 |
|---|---|
| SINGAPOREAN 40 YRS AND ABOVE (AFTER SUBSIDY) | $362.70 |
| SINGAPOREAN 21-39 YRS/PR (AFTER SUBSIDY) | $548.70 |
| Duration | 3 Days |
Available in: English
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