Tiktok Essentials: Using the Platform and Creating Impactful Content

This image has an empty alt attribute; its file name is Path-181.svg3 Days Course
SkillsFuture Credit Eligible
PSEA and UTAP Eligible

Course Overview

Advertising on TikTok: TikTok Marketing Course

The TikTok Marketing course will familiarize you with the inner workings of TikTok’s advertising and monetization system, and prepare you to helm your own successful TikTok campaign. TikTok exists separately from Google and Facebook. In order to advertise on TikTok, one needs to grasp an advertising system that is completely different from Google and Facebook’s advertising platforms.

Course Objective

At the end of this course, you will learn to create authentic content on TikTok and Instagram, and learn the ins-and-outs of the platform to go viral.

Tiktok Essentials: Using the Platform and Creating Impactful Content

Course Content: TikTok Marketing Course

Introduction to Social Media

  • Introduction to Social Media platforms
  • Social Media platform analysis
  • Knowing your target audience demographics
  • Crafting your social media persona
  • Understanding engagement, reach, and impressions

TikTok Content Creation

  • Types of TikTok content
  • The ultimate guide to TikTok hashtag
  • Monetizing your content
  • Creating your TikTok content calender
  • Paid advertising on TikTok

Instagram Content Creation

  • Types of Instagram content (e.g. Posts, Stories, Reels and IGTV)
  • Paid advertising on Instagram
  • Creating your Instagram content calendar

Integrating Your Campaigns

  • Funneling your leads

Course Title

TikTok Essentials: Using the Platform and Creating Impactful Content

Certification

Participants who fulfil all requirements will receive a Statement of Attainment (SOA) issued by the SkillsFuture Singapore (SSG)

If you are interested to learn more about Digital Marketing, check out our host of Digital Marketing Courses.

Course Feature

Course Feature

Course Provider: FIRSTCOM ACADEMY PTE. LTD.
UEN: 201734671R
Course Reference Number: TGS-2021008862
Mode Of Training: Full Time
Funding Validity Period: 30 Sep 2021 – 29 Sep 2025

FULL COURSE FEE$1,308.00
Singaporean 40 yrs and above$468.00
Singaporean 21-39 yrs / PR$708.00
Duration3 Days
(20 hours)

Available in: English

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